E-Commerce Ads #15

Canopy, Hum Nutrition, Kendra Affair

March 19, 2025

In partnership with

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Ad 1: Canopy

What works: Canopy rebrands a humidifier as a skincare essential with a strong USP and multi-audience appeal. 🌬️💧

What to improve: A punchier emotional hook could boost engagement. CTA: Glow starts with hydration—shop now! ✨

Ad 2: Hum Nutrition

What works: HUM Nutrition grabs attention with bold visuals and a catchy hook—who doesn’t want less bloat? The DIY-style checklist with emojis makes it feel like a friendly convo, not an ad.

What to improve: A clearer CTA could drive more action. CTA: Travel light, feel lighter—shop now! 🌿

Ad 3: Kendra Affair 

What works: Crown Affair keeps it real with a UGC-style hair-care routine—simple, relatable, and trust-building. The “1-minute routine” hook makes healthy hair feel effortless. 💆‍♀️✨

What to improve: A soft CTA could encourage action without breaking the organic feel!